Tata Crucible Corporate Edition 2013 – Mumbai – External Track Questions

Tata Crucible Corporate Edition 2013 – Mumbai – External Track Questions

Results (External Track):

  • WINNER:

Viacom 18 – Siddharth and Pradeep Prabhu

  • RUNNER UP:

ING Vysya – Birma Ram and Samrat Mukherjee

 

Round 1:

Q.1 Playtex is a company known in the 50’s and 60’s for fine garment manufacturing especially Bras and Undergarments. It was called upon in the late 1960’s to create something which required minute detail. What?

Ans:  Space-Suits for Apollo Mission

Q.2 This product was launched by Matt O’Connor in 2011 as a healthy alternative for children for a practice that has remained same for years. What did he create and whom was it named after?

Ans: Breast Milk named after Lady Gaga

Q.3 Student Zing Jia came up with the idea for this. It is something which we never experience and Zing Jia believed that all should experience this. It is currently a rage in South-East Asia, What?

Ans: Experience Death. They give you a potion which  knocks you out for a few hours and then arrange a funeral for you where you can call all your friends and relatives.

Q.4 Exchange National Bank of Chicago asked for Bullet-proof Glasses in 1946. Why?

Ans: World’s first drive-through Bank

Q.5 What is a Masstige product?

Ans: High-end prestige product now available for masses.

Q,6 Coca-Cola Executive Roberto Gouizeta redefined Coca-Cola’s method of calculating market share. What metric did he coin?

Ans: Share of Stomach.

Round 2:

Q.1 Who created this villain ?

Hamburglar

Ans. Hamburglar- McDonald’s

Q.2 What are these dolls and who is in the news or creating it?

Daisy Dolls

Ans. Daisy Dolls – Marie Quant

Q.3 Identify the enterprise named after her?

Melinda Thomas

Ans. Wendy’s,  Melinda Thomas

Q.4 Sketch of Mr. WiZer: Name the brand that created this.

Mr. Wizer

Ans. Wagon R

Q.5 This is the bus which is used by presidents of the United States. What is the name?

Ground Force One

Ans. Ground Force One

Q.6 Comic Strip: text was as follows:

randall_stan_pepsi_and_b

Ans: Pepsi; First product placement in Comics

Round 3:

Q.1 Ratan Tata was excited to take up rugby, enthralled by a childrens classic of 1857. Which book?

Options:

Tom Brown’s Schooldays

Illinois and Rugby Player

Tom Sawyer and Rugby

Ans: Tom Brown’s Schooldays

Q.2 Inara is an Arabic word for shine and illumination. (Buzzer pressed)

Ans: Line by Tanishq

Q.3 Whose ancestral home called Kennelworth first housed TIFR?

Ans: Homi Bhabha

Q.4 Sir Dorabji Tata invited Sydney and Webb to India in 1915, they were co-founders of. (Buzzer pressed)

Ans: London School of Economics

Round 4: Think Cryptic

Q.1

Screen Shot 2013-10-12 at 12.47.08 PM

Aptech; Warren Buffet; clip of English Vinglish; George Soros; answer being Rakesh Jhunjhunwala.

Q.2

Rakesh Jhunjunwala

Sam Pitroda; Japan flag; Blue Bird; Barcelona; answer being Twitter.

Q.3

Twitter

Atom, Kering logo, 9 and Velcro logo; answer being Adam Gilchrist.

Q.4

Michael Proter

Rahul Gandhi speech; Diamond Model; Logo; answer being Michael Porter.

 

Round 5:

Q.1 In 1992, a school in village of Bali, Rajasthan was  founded by John and William.

Fabindia

Q.2 Property with taglines such as – ‘Speed of Magic”, “Madi in Mara”, “G-force” ?

Ferrari World

Q.3 Phrase or term 1696-1715; Maryland law – ‘A Mark on the back side thereof sealed with his Excellency’s with _____ _______”

Red Tape

Tie-breaks for 2nd place:

Q.1 Steganography is a form used for large money deals in the past. What?

Marking with invisible ink

Q.2 This word actually comes from wines meaning dry. A deodorant brand has same name. What?

Brut

Q.3 First US Consumer product sold in the USSR. What?

Peps

 

Questions contributed by Mr. Francis Rodrigues.

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