Tata Crucible Corporate Edition 2014 – Navi Mumbai – Regional Finals Questions

Tata Crucible Corporate Edition 2014 – Navi Mumbai – Regional Finals Questions

Results:

  • WINNER :
    Cap Gemini –
    Rajashri Chanda and Mayank Shah
  • RUNNER UP:
    Idea Forge Technologies –
    Shubhankar Ghokale and Piyush D

 

Regional Finals Questions:

1. A company named Ivoclar Vivadent of Liechtenstein manufactures 60 million of these annually in 10,000 different shades and shapes, which account for 40 per cent of all sales in Europe and 20 per cent worldwide. With a turnover of some 600 million Swiss francs, Ivoclar has 1.3 million consumers in 120 countries using its products. What product, which is the country’s leading export?

A. DENTAL

2. Identify.

1

A. Father of Public Relations

3. What engineering company was founded in Turin, 1978 by Franco Mantegazza and taken over in 2002 by Rieter Holding Ltd. They designed Tata’s Nano?

 A. I.DE.A Institute

4. Connect:

2

A. Ranbir Kapoor

5. This e-com portal was co-founded by Arun Chandra Mohan, Praveen Sinha and Lakshmi Potluri after which Manu Jain and Mukul Bafana joined the organisation. 

A. Jabong

6. In marketing of Scandinavian beers (like Carlsberg, Tuborg etc.), what is J-day?

A. Julebryg Day – The day of the Danish Christmas Beer

7. Bugs Bunny for promoting Tang, Fred Flintstone for Winston cigarettes, Dennis the Menace for Dairy Queen are all examples of __________.  What?

A. Spokestoon

8. Explain.

 3

A. Billboard captures moisture and converts it into water

9. In a hierarchy, every employee tends to rise to his level of incompetence. How do we know this principle as? (_ _ _ _ _     _ _ _ _ _ _ _ _ _)

A. Peter’s Principle

10. Connect.

4

A. PETA

11. Founded in Turin in 1895 by Luigi, it was initially run from a small grocery store at Via San Tommaso. Identify this coffee brand.

A. Lavazza

12. This pharma company was founded by KB Suri. (_ _ _ _ _ _ _)

A.Morepen

13.Connect.

5

A. TERI

14. Indian Bank first set up a pilot branch here in 2005, when business began to boom in the area due to what was called ‘urban financial inclusion’. Two years later the bank called the place a showcase of Indian entrepreneurship with bustling of economic activities like tanneries, plastics, garments, confectionaries etc and converted the pilot with 6317 accounts into a full-fledged branch with an ATM. Within three years, the brand had 35,578 account and deposits of Rs.41.29 crores. Which area/place?

A. Dharavi

15. Identify.

6

A. P C Parekh

16. The phrase first originated in a music tune by Fred W Leigh. It was popularised by a famous brand in 1924 through a series of ads featuring a pitiful woman by the name Edna or Eleanor who was unfortunate in love and for reasons unknown to herself and was never able to find love. But people around her knew the reason and since it was an embarrassing subject they never told her about it. What phrase?

A. Always a bridesmaid, never a bride.

17. What innovative concept is introduced by this beer vending machine?

7

A. Operates only through passport

18. “India’s largest publisher of mass appeal books” (_ _ _ _ _ _   _ _ _ _ _)

A. Pustak Mahal

19. What is the significance of this machine?

 

8

A. Kirloskar

20. Connect.

9

A. Maruti

21. The creators of Angry Birds chose pigs as the enemies of the birds because something was in the news world over at that time. What?

A. Swine Flu

22. Identify.

10

A. Khan Academy

 

Questions contributed by Viraj Morabia.

Tata Crucible Corporate Edition 2014 – Navi Mumbai – Preliminary Round Questions

Tata Crucible Corporate Edition 2014 – Navi Mumbai – Preliminary Round Questions

Results

  • WINNER :
    Cap Gemini –
    Rajashri Chanda and Mayank Shah
  • RUNNER UP:
    Idea Forge Technologies –
    Shubhankar Ghokale and Piyush D

 

Preliminary Round Questions:

1. Founded on August 23, 1890 by Emilio Rangel Pestana how do we better know the “Bolsa de valores de Sao Paulo”?

A. Bovespa

2. A study by Raj Mehta and Russell W Belk, titled ‘Artifacts, Identity & Transition: Favourite Possessions of Indian & Indian Immigrants to the United States’, in 1991 found that the second and most frequently cited possession by Indian women was _________.

A. Godrej Steel Cupboards

3. The word was first mentioned in Waris Shah’s 18th century poem Heer Ranjha (1766). Reference to it can also be found in the book “A dictionary of the economic products of India” by George Watt publishedin 1891.

A. Basmati Rice

4. Identify the company.

1

A. Snapchat

7. Clause 49 of the Listing Agreement to the Indian Stock Exchange came into effect from 31 Dec 2005. It has been formulated for the improvement of what in all listed companies? (CSR /Corporate Governance)

A. Corporate Governance

8. Ralph Vaerst suggested what name in the weekly newspaper ‘Electronic News’ starting on Jan 11,1971? Something that did not become widely known and used until the early 19980 at the time of IBM PC and numerous related hardware and software products to the consumer products?

A. Silicon Valley

9. A new and remarkable energy animated Hollywood between the coming of sound at the end of 1920s and the strict enforcement of the 1934 production code censoring “unwholesome onscreen behaviour. What were these known as?

A. Pre Censorship Era

10. What very common practise found in modern films come from this book?

2

A. Subliminal Advertising

11. This semi-nomadic tribe of Africa is peeved that dozens of companies are using their name for business estimated to be worth $ 10 million. Name the tribe?

A. Masai

12. If you are suffering from”Mauerkrankheit”, you would be afraid of confined spaces. What construction caused this disease in Europe to many?

A. Berlin Wall

11. This letter used to be an order to the land revenue collector to reimburse the money to potedar. Which Marwari community name comes from this word?

A. Podar

12. Connect:

31. 32

A. Aston Martin

13. What is Polish Doctor LL Zamenhof known for?

(Esperanto / Tumi )

A. Esperanto

14. Charles Kettering at the Dayton Engineering Laboratories Company co-founded with Edward Deeds in 1909 and invented something and in 1912 Cadillac became the first car to have this. What?

A. Electronic Starters

15. Who along with Charles Marie de La Condamine is said to have rigged and won French Government lottery that ran from 1728 to 1730, thereby making him so rich that _____ never had to work and earn a living?

A. Voltaire

16. What started as Jonathan’s Coffee House?

A. London Stock Exchange

17. In 1967, Frito Lay came up with a new mascot that was the classic western movie stereotype of a mexican bandit complete with a droopy moustache and unshaven face.

A. Frito Bandito

18. Francis Pettygrove won the best two out of three coin toss against Asa Lovejoy in the parlour of Francis Ermatinger House in Oregon city . This was about naming right of what?

A. Portland

19. This company promoted by NAFED & FTIL is in news for wrong reasons. Which one?

A. NSEL

20. Which businessmen is associated with this university ?

4

 A. Jack Welsh

 

 Questions contributed by Viraj Morabia.

Tata Crucible Corporate Edition 2014 – Southern Zonal Round Questions

Tata Crucible Corporate Edition 2014 – Southern Zonal Round Questions

Results:

  • WINNER:
    IAME –
    Mahantesh and Prasad Shetty
  • RUNNER UP:
    Oracle –
    Mitesh and Yaggy

 

South Zonal Questions:

1. Ronald Reagan described it as violent as a mugger, as frightening as an armed robber and as deadly as a hit man. Others described it as the universal tax of all. What?
A. Inflation
2. Identify the brand of chewing gum, which shares its name with a municipality in the United States?
Hollywood
A. Hollywood
3. In 1954, which pioneer of the “party plan” concept of marketing became the first woman to appear on the cover of Business Week?
A. Brownie Wise, Tupperware
4. Connect:
Piyush Pandey
A. Piyush Pandey
 
5. Q&A was the company’s first flagship product, in large part because the name lent itself to use in a short easily merchandised logo. Brett Walter designed the user interface of the Q&A. Q&A was released in November 1985. Which company?
A. Symantec
6. The title “Kentucky colonel” was first formalized in 1813, but was in informal use before that to refer to people with honored reputations, often related to military service in the American Revolution. It was often associated with landowners respected in their communities. What title, of which is most known to us is the one bestowed on someone who ran a Shell Gas Station in the 1930s?
A. Kentucky Colonel
7. What links the following organizations – Textile major Cheil, SEMCO and International Olympic Committee member Lee Kun Hee?
A. Samsung
8. Richard Branson’s Virgin Atlantic had launched a multi-media marketing campaign in India called “Feel like a Star” which allows Indian travelers to claim up to 10% discount on the airline for travel till July 2014. What is the unique criteria to avail that discount?
A. Having celebrity names.
8. Connect, if dolphin and porpice were rejected, what was selected?
Penguin
A. Penguin Books
9.If the first model of this luxury brand was the Rouge et Noir in 1909, what was the second which also gave the company its present name?
A. Mont Blanc
10. Identify the South American gas company?
Belgrano
A. Belgrano
11. Connect:
One dollar salary
A. One dollar, One rupee salary.
12. Who are nettokafenanmin in Japan?
A. Net cafe addicts
13. The logo concept was created by Teiyuu Goto in Tokyo. He incorporated many meanings into the logo and acronym: the pronunciation is similar to “bio”, which is symbolic of life and the product’s future evolution; it’s also near “violet”, which is why most early versions of the product were purple or included purple components. The sound some models make when starting up is derived from the melody created when pressing a telephone keypad to spell the letters of the product. Name the product?
A. Sony Vaio
14. It refers to money paid privately or anonymously to amateur athletes, often to circumvent laws or league regulations prohibiting athlete compensation. It can be paid as an incentive to win or as a reward for a good performance, but especially in more recent times can involve a company rewarding players for using their apparel or products. What?
A. Boot Money
15. It is a very interesting story about a man called Alan Rego, who works as a factory manager who learns a very powerful concept in the world of business, that many companies adopt today. His colleagues include Bill Peach and Stacey, it was also made into a movie. Which movie and name the author?
A. Eliyahu M. Goldratt, Theory of constraints.
16. A and B were childhood friends from New York. While B finished college, he found himself unable to make his way into medical school. A dropped out of college. In 1977 A and B completed a correspondence course in Pennsylvania State University to start their venture. A has ansomia and so relied on “mouth feel”. This led to the company’s trademark chunks being mixed in with their product. On May 5, 1978, with a $12,000 investment the two business partners opened an ice cream parlor in a renovated gas station in downtown Burlington, Vermont.
A. Ben and Jerry.
17. Connect:
Prasoon Joshi
A. Prasoon Joshi
18. Identify?
mahbub-ul-haq
A. Mahbub ul-Haq, his work culminated in the Human Development Index (HDI)
19. Scott Adams, in the 1996 book suggested that “the least smart people are promoted simple because they’re the ones you don’t want doing actual work”. On what concept of management was the principle based on?
A. Peter Principle
20. Identify?
Fanhansa
A. Fanhansa
21. Connect:
Pic 6
A. McCann Eriksson
22. Connect:
A. Restaurants at the Taj Mahal Hotel
22. HBS professors Rakesh Khurana and Nitin Nohria are working with the World Economic Forum and the Aspen Institute to create an official one that shall be used globally. What?
A. An oath for all MBA graduates.
 

 

Tata Crucible Corporate Edition 2014 – Bangalore – Regional Finals Questions

Tata Crucible Corporate Edition 2014 – Bangalore – Regional Finals Questions

Results:

  • WINNER:
    IAME –
    Mahantesh and Prasad Shetty
  • RUNNER UP:
    Oracle –
    Mitesh and Yaggy

Regional Finals Questions:

1. [Silver] Coldiretti, which represents agricultural producers, has called on foreign governments and the European Union to stamp out what it called a “market of horrors”, encompassing pasta, pizzas and other Italian-type foods which are sold under a what theme?

A. Mafia

2. [Silver] Advertisement of Kleenex which is a tribute to tearjerkers such as Kaagaz Ki Phool.

3. [Bronze] Which place of learning with a motto “Learning Today, Leading Tomorrow”, started in 1961, is the only one in its category to receive college  credit recommendations from the American Council of Education (ACE), has interpreters like the UN and can teach its students in 28 languages including Spanish, German, French, Chinese and Mandarin Chinese?

A. Hamburger University

4. [Gold] Nicolas Jacques Conte, (1755 – 1805), Paris), was a French mechanical genius who developed the method on which the manufacture of modern ________ is based. 7-words answer. Answer is in plural.

A. Pencils

5. [Silver] Marcel van Dam, Dutch sociologist and former politician, is credited with having invented it and being the first to implement in Netherlands on February 15, 1967. What is it that in 2014 made an entity named Today’s Chanakya famous?

A. Exit Polls

6. [Silver] Connect:

Screen Shot 2014-11-04 at 6.15.40 pm

Round 2:

1. [Silver]

Screen Shot 2014-11-04 at 6.18.12 pm

2. [Silver] This is a system that prevents internet users from accessing web page content (most notably news content and scholarly publications) without a paid subscription. (_ _ _    _ _ _ _)

A. Pay Wall

3. [Silver] It been in private hands since the middle ages and been in the Antrobus family since the early 1800s. But when the heir to the Antrobus baronetcy was killed in the Great War the estate was put up for sale. In the hands of Messrs Knight, Franck and Rutley, on the 21st September 1915, the historic site went under the hammer. Sir Cecil Chubb, who’d had no intention of bidding at the sale, bought it ‘on a whim’ as a gift for his wife who, it’s claimed, was none too pleased. The site may be worth 51 million pounds or maybe more today. What site in the UK?

A. Stonehenge

4. [Bronze] How do we better know Lockheed Martin’s Advanced Development Programs? (_ _ _ _ _    _ _ _ _ _)

A. Skunk Works

5. [Bronze] It has its main headquarters in London on King Street and Rockefeller  Plaza in New York. It is owned by Groupe Artemis, the holding company of Francois-Henri Pinault.

A. Christie’s

6. [Bronze]  This company which had a German collaboration in 1940 was bought by Loral Corporation for $640 million in 1987. The erstwhile famous name disappeared and became the defence systems unit of Loral. Loral’s rights to the designs were sold to Lockheed Martin which purchased the defence systems unit in 1993. What designs that can be non-rigid, semi-rigid and rigid?

A. Goodyear Blimps

7. [Gold] Connect to a personality.

Screen Shot 2014-11-04 at 8.22.06 pm

A. Positioning by Jack Trout.

8. [Silver] Connect the following terms to Weibo and social media in China: June 4, 1989, 25th anniversary, Tiananmen, Tank, Square, Rebellion, Law, Student Leaders.

A. These terms are banned for usage in social media in China.

9. Character from Sega’s Saturn Game that has the ability to quench one’s thirst. Which brand is this character’s name?

Pepsi_Man

A. Pepsi Man

 

Round 3:

1. [Silver] By the time Queen Victoria came to the throne in 1837, the company’s store was already a London landmark. Families flocked to was what called ‘Toy Emporium’.

A. Hamley’s

2. [Gold] Connect:

Screen Shot 2014-11-04 at 8.55.12 pm

A. Chesterfield

3. [Bronze] This term refers to the process of placing dots to form an image. (_ _ _   _ _ _ _ _ _)

A. Dot Matrix

4. [Gold] Connect: This word is connected to all the elements and is specifically found in defined disclosures. No one knows who owns the usage of the term.

Screen Shot 2014-11-04 at 9.05.39 pm

A. Mahabharata

5. [Silver] Connect: Audio clip is from the soundtrack of a famous movie.

Screen Shot 2014-11-04 at 9.11.25 pm

A. Amadeus booking services

6. [Silver] Identify this outstanding copywriter.

bruce-barton-2

A. Bruce Barton

7. [Gold] The company hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym ‘Student’ for techniques developed for the company, particularly Student’s t-distribution and the more commonly known student’s t-test.

A. Guinness

8. The first recorded use as a color name in English was in 1915. It is the  name given for various very pale tints of yellowish-orange that are close to beige. What colour is this?

111

A. Champagne

 

Tata Crucible Corporate Edition 2014 – Bangalore – Preliminary Round Questions

Tata Crucible Corporate Edition 2014 – Bangalore – Preliminary Round Questions

Results:

  • WINNER:
    IAME –
    Mahantesh and Prasad Shetty
  • RUNNER UP:
    Oracle –
    Mitesh and Yaggy

 

Preliminary Round Questions: 

1) FIB the song by Cachebox – “I’m on that ______ _______, hangin’ with the upper crust / I left my Porsche up at the condo with my poodle pups / Got on that _______ ______, avoid the traffic rush / Hi speed wi-fi, lots of leg room and the seats are plush”?

A. Google Bus

2) Which cargo and charter passenger airline based in Rome was established in 1981 by actor and former swimmer Bud Spencer and named after a strong, cold and northwesterly wind that blows from southern France into the Gulf of Lion in the northern Mediterranean?

A. Mistral Air

3) Shalimar is a famous women’s fragrance originally created by Jacques Guerlain in 1921. Which beautiful lady from Indian history inspired Guerlain to create this perfume?

A. Mumtaz Mahal

4) Identify.

1

A. Analjit Singh

5) Production of this material comes from about 2,200,000 hectares of forest worldwide; 34% in Portugal and 27% in Spain. Because of its cellular structure it is easily compressed upon, a quality which helps in its primary usage. What material related to wine is this?

A. Cork

6) Patricia Bays Haroski registered which holiday with the U.S. Chamber of Commerce in 1958, when she was working as a secretary for State Farm Insurance Company in Deerfield, Illinois, at the time and chose October 16, which was her father’s birthday?

A. Boss’s Day

7) The first Hydro electric project in South India was built in 1902 to provide electricity to a place which was known as ‘Little England’ by the British, due to its more temperate weather and a landscape more similar to Britain. Which place?

A. Kolar Gold Fields

8) Advertisement for which brand?

1

A. Big Babol

9) Founded in 1950, Air Koryo was established under the name SOKAO, created to connect Pyongyang to a country with similar socio-economic system. What did SO in SOKAO stand for?

A. Soviet North Korea

10) Bicester is one the UK’s best known ____ towns. Kirkby and Inverness are also said to be example of this. It is a British slang after an area where one retailer has large market share. FIB?

A. Tesco

11) When David O Selznick released the movie with overtones of Beauty and Beast in 1933 at RKO Roxy theatre, it had earnings of $100,000 in the first week. Which movie is this that saved RKO Production Company and Roxy theatre from bankruptcy?

A. King Kong

12) Identify this Brazilian billionaire who passed away recently.

2

A. Moise Safra

13) Which Olympic mascot was described as ‘A bad marriage of the Pillsbury doughboy and the ugliest California Raisin’? Sam / Izzy

A. Izzy

14) A map of the world representing an Azimuthal Equidistant Projection centered on the North Pole, inscribed in a wreath consisting of crossed conventionalized branches of the olive tree. The projection of the map extends to 60 degrees south latitude, and includes five concentric circles. What design is being described?

A. Flag of United Nations

15) According to company’s history the restaurant was appropriately incorporated on April Fool’s Day, 1983, when six businessmen with absolutely no previous restaurant experience got together and decided to open a place they couldn’t get kicked out of. Lynne Austin was the original girl of this chain?

A. Hooters

16) Listing of Shanti Constructions Pvt Ltd on BSE to promote which television show?

3

A. Yudh

17) Which famous businessman offered Theodore Roosevelt the presidency of the company, with a fee of one million dollars. He also envisioned that everyone in the US should live in one city called ‘Metropolis’ which would be powered by Niagara Falls?

A. King Camp Gillette

18) In early 1930s, the Imperial Hatworks, located in heritage building called Hatworks Boulevard (150 years of old history) at No 32 Cunningham Road, Bangalore, used to make what for the Maharajah of Mysore?

A. Mysore Peta

19) Which famous world event of 1854 introduced the famous Turkish Tobacco to British and subsequently to the western world?

A. Crimean War

20) To which former general manager of the Radio Corporation of America did the Academy of Television Arts and Sciences award a Founder’s Emmy in 1961 for his basic role in establishing the industry?

A. David Sarnoff

 

Questions contributed by Naveen Kumar.